The Internet is the best medium for an enterprise seeking internationalization, as it is able to provide the latest information regardless of time and location. However, when registering for a domain name in a new market, the most common problem faced by enterprises is not being able to secure an adequate, easy-to-remember domain name in a new foreign market.
However, it is not too late if you start today!
TWNIC has progressively promoted internationalized domain name (IDN), where the domain name can be registered in a local language to increase familiarity and create a great first impression in the mind of consumers. With this new service, it means that you no longer have to settle for a domain name with weak association to your company, because you can now enjoy more registration combinations with this rare offer!
First Stop – TWNIC in Japan
If you want to communicate with the Japanese market, even if you have not registered a branch office in Japan, TWNIC now provides日本語.tw to give you the most comprehensive domain name service.
If you want to own the most evocative 日本語.tw domain name, please pay attention to subsequent announcements.
This layer is the name you registered, which can be named after your enterprise, any individual person, trade mark, products, brands, services or any other relevant names as an online identification. A Japanese IDN can provide the naming combination of "hiragana," "katakana" and "kanji." (For rules regarding Japanese IDN, please refer to the following "Requirements of Japanese IDN")
This layer is the "country code".
".tw" represents Taiwan.
1. Japanese IDN shall consist of characters specified within the scope of the .tw Japanese IDN table(https://www.iana.org/domains/idn-tables),and it shall consist of at least 2 consecutive Japanese IDN characters (hiragana, katakana and kanji) in combination, and it can also include 26 alphabetical characters in either upper or lower cases, numerical characters of 0-9 and connection symbol (-).
2. The dash (-) shall not exist at the first position or the last position. Neither shall it exist in consequence at the 3rd and 4th positions.
3. Japanese IDN after punycode conversion shall not exceed 63 characters.
From 14:30 of July 17, 2018 (Taipei time, GMT+8)
Announced on 6/26/2018 | Announcement of adding Japanese IDN registration in Generic Domain Names